Experiences

Salem Trolley has helped visitors find their bearings in the Witch City since 1982. Salem’s original red trolley offers a narrated one-hour journey covering roughly eight miles, connecting the story of the 1692 witch trials with the city’s maritime, literary, and architectural history. Local guides mix well-researched history with useful context, making the trolley a welcoming first stop for visitors Read more...

HausWitch Salem: Modern Witch Shop & Holiday Gifts MA  Discover HausWitch Home + Healing at 144 Washington Street in downtown Salem, where modern witchcraft meets thoughtful interior design. Founded by Erica Feldmann in 2015, this bright, welcoming boutique stands apart from typical tourist shops with its curated selection of intentional magic and healing products. Why Choose HausWitch for Holiday Shopping Read more...

Witch City Broom Company Salem | Handcrafted Brooms & Gifts  Step into Salem’s enchanting retail haven where magic meets artistry at Witch City Broom Company, located at 246 Essex Street in downtown Salem. This brand-new boutique brings together handcrafted witch brooms, curated artisan treasures, and unforgettable hands-on experiences—making it the perfect destination for unique holiday shopping in Salem, Massachusetts. Owned Read more...

Witch Pix Salem MA | Costume Photo Studio & Holiday Gifts  Create magical holiday memories at Witch Pix, Salem’s premier witch costume photo studio and international tourist destination since 2003. Rated as one of TripAdvisor’s Most Unique Travel Experiences in the USA, this award-winning downtown Salem studio transforms visitors into witches, wizards, and mystical characters through theatrical costumes, professional photography, Read more...

Holiday Crafts & Witch Workshops | The Witchery – Salem, MA Create magical holiday gifts at The Witchery, Salem’s premier folk arts studio on historic Pickering Wharf. Founded in 2016 by Gret McGilvray, this woman-owned, queer-friendly workshop space offers hands-on crafting experiences blending traditional folk arts with magical elements. Located at 86 Wharf Street in downtown Salem, Massachusetts, The Witchery Read more...

Gallows Hill Artist Studios Salem: Local Art & Gifts MA Step into Salem’s creative heart at Gallows Hill Artist Studios, the city’s first dedicated artist studio collective located at 16 Proctor Street. Founded in 2022 by photographer and arts advocate James Bostick, this 6,000-square-foot workspace brings together twelve talented resident artists working across diverse mediums including photography, painting, illustration, printmaking, Read more...

Jolie Tea Company Salem: High Tea & Holiday Gifts MA Discover the perfect holiday escape at Jolie Tea Company, Salem’s premier European-inspired tea salon located at 316 Derby Street. Founded over 14 years ago by owner Amy Job, this independently owned tea boutique has grown from humble beginnings in Hamilton, with just 60 teas, to an impressive collection of over Read more...

Witch City Gift Shop | Salem Souvenirs & Gifts – Salem MA Discover authentic Salem souvenirs and unique gifts at Witch City Gift Shop, located inside Salem Historical Tours at 8 Central Street in downtown Salem, MA. Operating since 1997 alongside Salem’s oldest professional walking tour company, this recently renovated, locally owned, and family-operated gift shop offers hundreds of carefully Read more...

Coven Boutique Salem MA | Gothic Holiday Shopping Discover Salem’s ultimate dark boutique experience at Coven, where inclusive gothic fashion meets mystical charm along the historic Pickering Wharf waterfront. Since opening in 2020, owners Bernie and Alex have created a stunning sanctuary for alternative style seekers, offering everything from inclusive apparel to handmade jewelry, SFX makeup, ritual tools, and carefully Read more...

Holiday Shows & Events | The Cabot Theater – Beverly, MA  Experience holiday entertainment at The Cabot and Off Cabot, Beverly’s premier theater complex located just minutes from Salem, MA. This historic 1920s venue, along with its intimate comedy club partner, offers world-class holiday shows, concerts, films, and comedy in beautifully restored settings. From festive family matinees to intimate comedy Read more...