Salem’s Final Holiday Week: Dec 20-31 Events & New Year As December draws to a close, Salem’s holiday season reaches its spectacular finale with a week packed with live performances, hands-on workshops, festive tours, and culminating in Salem Main Streets’ family-friendly New Year’s Eve celebration, LAUNCH! Whether you’re a local looking for last-minute holiday activities or a visitor extending your … Read More
Building Salem’s Magical Empire: Tim Maguire’s Journey from Tour Guide to Multi-Business Entrepreneur
Tim Maguire Salem: Four Magical Businesses in Witch City Some entrepreneurs build one successful business. Tim Maguire built four—each one adding another layer of magic to Salem’s already enchanting downtown. Walk along Essex Street today, and you’ll encounter his empire of wonder: ghost tours that bring history to life after dark, handcrafted wands that transport visitors to wizarding worlds, Harry … Read More
Salem Events Dec 10-14: Wassail Weekend & Holiday Guide 2025
Salem Events Dec 10-14: Wassail Weekend & Holiday Guide 2025 As the holiday season reaches its peak, Salem offers a week of celebration that culminates in the beloved Wassail Weekend—two days of festive shopping, special promotions, and community cheer throughout downtown. From Wednesday through Sunday, December 10-14, you’ll find 18+ carefully curated events spanning nightly ghost tours exploring Salem’s haunted … Read More
Your Ultimate Guide to Salem’s Holiday Weekend: December 5-7, 2025
This is it—the weekend that transforms Salem into New England’s ultimate holiday destination. From Friday, December 5th through Sunday, December 7th, Salem hosts nearly 20 incredible events spanning every corner of the holiday spectrum. Whether you’re drawn to elegant historic house tours or gothic holiday markets, Victorian traditions or Krampus comedy, glass-making workshops or artist open studios, this weekend delivers … Read More
The Heart of Downtown: Why Salem Main Streets Is Essential to Our City’s Vitality
Salem Main Streets: Downtown Revitalization & Community Events If you’ve ever enjoyed the Salem Farmers’ Market on a Thursday evening in Derby Square, marveled at ice sculptures during Salem’s So Sweet, or received helpful directions from a smiling volunteer during October’s crowds, you’ve experienced the work of Salem Main Streets. This independent nonprofit has quietly transformed downtown Salem since 2001. … Read More
From Brooklyn Dreams to Salem Treasures: The Jenni Stuart Fine Jewelry Story
Jenni Stuart Jewelry Salem: Ethical Luxury Meets Artisan Craft Step into Jenni Stuart Fine Jewelry at 24 Front Street in Salem, and you’ll immediately understand why this isn’t your typical jewelry store. The exposed brick walls, wooden beams, and whimsical atmosphere create an intimate space where magic happens daily—not the Salem witch kind, but the transformative alchemy of turning precious … Read More
Photos – Salem Main Streets Christmas Tree Delivery
The Johnson-Mitchell Family of Middleton generously donated this year’s tree, and we’re grateful to Salem Main Streets and Salem DPW for getting it standing tall. Join us Friday, November 28, at 6 pm as we continue this cherished tradition with Mayor Pangallo, costumed carolers from History Alive, and the whole Salem community. Santa’s Arrival and the Holiday Tree Lighting is … Read More
From Classroom to Salem’s Streets: How Witch City Walking Tours Became America’s #1 Cultural Experience
Witch City Walking Tours Salem: #1 Ranked Tour & Holiday Magic When Beth Crowley started Witch City Walking Tours in 2014 as “something fun to do” while finishing her undergraduate degree, she never imagined she’d be running America’s #1-ranked cultural and historical tour company. Today, this former sixth-grade teacher leads a team of over 40 passionate guides who bring Salem’s … Read More
Where the Ocean Meets the Craft: The Sea Wych Salem Story
Tucked away on the second floor of historic Derby Square, The Sea Wych Salem isn’t just another metaphysical shop in a city famous for witchcraft—it’s something distinctly different. Step inside and the first thing you notice isn’t the display cases or the merchandise. It’s the scent: earthy, salty, layered like the ocean itself. Then comes the feeling: an unexpected calm, … Read More
Beyond October: How Haunted Happenings Magazine Keeps Salem Connected 365 Days a Year
Walk into almost any restaurant, shop, museum, or hotel in Salem, Massachusetts, and you’ll find it: a vibrant, full-color magazine filled with event listings, business spotlights, and the iconic walking map that’s been guiding visitors through the Witch City since 1981. Haunted Happenings Magazine isn’t just another tourism publication—it’s the heartbeat of Salem’s business community, and publisher Aimee Chouinard is … Read More
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